87% of new agents quit within two years. Not because they weren't good enough , because nobody taught them what to actually do on day one, week one, month one. The Real Estate Society is the playbook they never got.
This isn't a "post on Instagram and hope" plan. It's a proven path a working broker runs with every new agent on his team. Three phases, one outcome: your first deal.
They wake up, check their phone, and hope something happens. Real agents run a dialed daily routine , prospecting blocks, lead follow-up windows, showing time. Without that, you drift. And drift means broke.
Most brokerages "onboard" you with a drug test and a desk. You're expected to just… figure it out. By the time you've figured anything out, 6 months are gone and so is your savings.
You get lucky, get a buyer, write the offer, and then torch the deal because you didn't understand inspection contingencies or the FL As-Is nuances. The buyer loses faith. You lose the commission.
Every new agent hits a moment where the deal is going south at 8pm on a Tuesday and they need help , right now. Without a community, you're Googling escrow law and hoping.
Everything below is working inside the community right now , used by agents closing deals in Central Florida and beyond. Not theory. Not motivational fluff. The exact systems Ian runs with his 100+ agents.
Day-by-day, week-by-week playbook covering lead-gen priorities, time management, and exactly what activities generate your first commission.
The exact script Ian's top agents use to go from first phone call to signed buyer broker agreement. Handle objections without sounding desperate.
The FL As-Is contract, line by line. What to negotiate, what to leave alone, what clause saves your commission when an inspection goes wrong.
Turn open houses from time-wasters into pipeline generators. Setup, marketing, scripts, follow-up. Most new agents host them wrong , you won't.
How to run a comparative market analysis that actually defends your listing price , and beats the agent quoting 3% higher to buy the listing.
For Sale By Owners are goldmines most agents are too scared to call. Proven scripts to convert them into your listings without getting hung up on.
Monthly live strategy calls with Ian. Bring your deals, your objections, your sticking points , get unstuck by a broker doing $30M/year.
The moment you go under contract, everything changes. This walks you through inspections, escrow, contingencies, and closing without losing the deal.
Active working agents and Ian in the community daily. Stuck on a contract question at 9pm? Post it. Get real answers, not "ask your broker."
Ian isn't a course-selling influencer. He's a working Central Florida broker whose team closed $30 million in home sales in 2025. He built The Real Estate Society because he was tired of watching newly licensed agents flame out in their first 12 months , not for lack of hustle, but for lack of a system.
Everything in the community is ripped directly from how he onboards agents at Royal Realty. The First 90 Days course isn't theoretical , it's literally the plan he runs with every new hire. Now it's available to agents anywhere in Florida.
Closed my first deal day 71. Used the exact buyer consultation script from the course on my very first client call , she signed the BBA on the spot. The community kept me sane through inspections too. Worth 10x the price.
I was about to quit. Six months licensed, zero deals, huge gap between theory and doing. The First 90 Days course gave me the daily structure I didn't know I was missing. Two listings under contract this month.
The FSBO scripts alone paid for a year of membership in my first conversion. Ian in the community is the real deal , posts real advice on real deals, not recycled motivational content. This is what onboarding should look like.
Full community + 90-day playbook + all 17 courses + monthly masterminds
Ninety days from now you've either closed your first deal , or you're another statistic in the 87% who quit. The difference is systems and a community. $47/mo, cancel anytime, founding rate locked forever. The only wrong move is waiting.
JOIN THE SOCIETY NOW →Founding rate locked forever · Cancel anytime · Instant access to every course + live masterminds